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eBay sellers in Singapore, Malaysia, Philippines, and Thailand need to register to participate in the promotion. Once registration is completed, eBay will measure each seller’s 30-day average Detailed Seller Ratings (DSR Scores) on all four (4) areas, namely: (a) “Item As Described”; (b) “Communication”; (c) “Postage Time” (also known as “Shipping Time” on some eBay sites); and (d) “Postage & Handling Charges” (also known as “Shipping & Handling Charges” on some eBay sites), |
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During the period of August 25, 2008 to September 5, 2008, one (1) seller with the largest improvement in “Postage Time” DSR Scores during this period will win a Sony digital camera for showing significant improvement in service to customers. |
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Largest improvement in the Postage Time DSR Scores is determined by comparing such DSR Scores taken from and averaged out over the 30-day prior to September 5, 2008 to the DSR Scores taken from and averaged out over the 30-day period prior to August 25, 2008. |
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During the period of September 6, 2008 to September 19, 2008, another one (1) seller with the largest improvement in “Postage & Handling Charges” DSR Scores during this period will win a Sony digital camera for showing significant improvement in service to customers. |
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Largest improvement in the Postage & Handling Charges DSR Scores is determined by comparing such DSR Scores taken from and averaged out over the 30-day period prior to September 19, 2008 to the DSR Scores taken from and averaged out over the 30-day period prior to September 5, 2008. |
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Additionally, sellers registered in this promotion can qualify for a 50% discount on listing fees on www.ebay.com for a period of five (5) days. To qualify for this bonus promotion: |
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Sellers whose DSR Scores (taken from and averaged out over the 30-day period prior to August 25, 2008) are below 4.7 on any given Areas must improve their average DSR Scores such that their DSR Scores (taken from and averaged out over the 30-day period prior to September 30) on all four (4) Areas are 4.7 or greater. |
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Sellers whose DSR Scores (taken from and averaged out over the 30-day period prior to August 25, 2008) are at least 4.7 on all four (4) Areas must maintain or improve on the existing level DSR Scores (taken from and averaged out over the 30-day period prior to September 30) on all four (4) Areas remain at least 4.7. |
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Sellers who qualify for the 50% discount on the listing fees promotion will be invited by email to enjoy this special offer some time during the month of October 2008. |
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| 3. Who qualifies for this promotion? |
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All sellers who, during their eBay registration process with any eBay site, have listed their country of residence as Singapore, Malaysia, Philippines or Thailand. |
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Sellers must have DSR Scores from at least ten (10) transactions in their seller profile from July 25, 2008 to August 25, 2008 to participate in this promotion. |
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In addition, each seller’s eBay account must be in good standing throughout the promotion period. |
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| 4. How do I register for the promotion? |
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Sellers will receive a direct email invitation for the promotion with a link to a registration microsite within www.ebay.com.sg. Registration period is from August 25, 2008 to September 14, 2008. |
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Alternatively, sellers can look for the appropriate banner advertisement in respect of this promotion within certain eBay websites and follow the link to the registration microsite. |
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| 5. What is the promotion period? |
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The promotion period is from August 25, 2008 to September 30, 2008. |
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| 6. How do I improve my DSR score? |
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There are many ways to try to improve the experience of the buyers and your DSR Scores. However, below are some of the most effective ways to improve your DSR Scores: |
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Communicate, communicate, communicate |
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Respond promptly to buyers’ inquiries |
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Communicate to buyers often and clearly regarding the status of the order and postage |
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Suggest in the communication that you are aiming for five-stars and ask for it in your communication |
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Be sure to ask sellers to contact you about any unsatisfactory buying experiences before leaving a feedback |
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Specify in your listings that the item will be sent by international postage. Set expectations and communicate to your buyers clearly that the item will be dispatched from abroad and hence that would usually take longer than domestic postage. |
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Consider offering free postage for appropriate products. Free postage has been shown to improve conversion rates as well as DSR Scores. If free postage is not possible for the item, consider providing combined postage discounts if the buyer purchases other items from you. |
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Implement a return policy and clearly state its terms. |
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